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New Year Refresh on Organic Marketing for Facebook

emilygracecook


As 2025 begins, it is time to refresh your organic marketing strategy and revive your Facebook connections. Organic marketing will allow you to build genuine and authentic relationships with your audience. Using Facebook pages and groups can allow you to provide the authenticity and one-on-one engagement your audience desires.

 

Organic Marketing, What’s That?


Organic marketing relies on unpaid advertisements to naturally attract an audience. It produces valuable, educational, content to ensure your audience stays informed. Organic marketing relies on content marketing-blogs, social media presence of platforms such as Facebook, email campaigns, and engaging with your audience. Organic marketing allows you to foster a community environment with meaningful engagement.

 

Importance of Analyzing Insights


Analyzing insights on your Facebook pages and groups is a key element to the success of your engagement with your audience. By tracking your insights and understanding how to analyze them, it will allow you to know what is effective to reach your audience and what does not reach them quite as well. There are different important insights to analyze for your Facebook pages and groups.

  • Views: the number of times your content was displayed or watched

  • Engagement: the number of times your content was interacted with

    • Reactions

    • Comments

    • Clicks

    • Shares

    • Saves

    • Total Clicks

  • Followers: the number of followers gained within 24 hours of viewing the post


    Know Your Followers


Knowing your followers on Facebook is a key factor in engaging with the people who will definitely be interested in your page. This feature allows you to narrow down your target audience search using demographics and psychographic information.


 


So, if you’re ready to take your marketing strategy to the next level, let’s have a discussion by scheduling a free discovery call. In the meantime, please feel free to connect with me on Facebook and Clubhouse.  

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