Social media platforms today Including LinkedIn and Facebook provide a group feature to interact with those of similar interests as you. Becoming a member of these groups allows you to build connections, network, and share insights.
Once you join a LinkedIn group it will appear within your newsfeed. To join a group, look up your interests in the search bar and then select groups. Each group provides a description of what the group is about to be sure it is the right group for you. Groups on LinkedIn are private and you will have to request to join them.
Facebook groups work similarly although there are public and private groups. Once you join a public group, you will immediately become a member. You will have to wait for approval to join a private group. Some private groups may require you to fill out questions before joining.
Facebook groups can be created to connect with those who share any common interests. New notifications for Facebook groups will appear directly in your newsfeed. LinkedIn groups are more professional and focus on networking. You have to check each LinkedIn group manually for new posts as there is no option to view new notifications.
As more users are members of Facebook, it may be easier to increase your reach and spark brand awareness using the group feature on Facebook. Facebook allows you to post a variety of content in groups including videos, live videos, and images. LinkedIn on the other hand is great for building professional relationships and for potential career growth opportunities.
Now, you can join Facebook and LinkedIn groups based on your interests and professional goals. So, if you’re ready to take your marketing strategy to the next level, let’s have a discussion by scheduling a free discovery call. In the meantime, please feel free to connect with me on Facebook and Clubhouse.
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